Case Study: The Retreat Moves From Cookie-Cutter Marketing to Continuous Improvement and Adaptability With 8 Signal’s Digital Marketing

Cookie Cutter Marketing

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About THE RETREAT

The Retreat is a beautiful birth center located in El Paso, where the best maternity care providers have come together to serve the women of the community with one objective: To improve pregnancy and birth outcomes while building strong new families through education, support, fitness, counseling, and personalized care. The Retreat has been featured in local and national publications, like The Atlantic.

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CHALLENGE

The Retreat was having a bad time dealing with marketing agencies that didn’t provide a personalized care for their specific business and having some trouble incorporating digital marketing
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SOLUTION

The Retreat needed an updated website that catered to their market, someone who could maintain their website, and a refreshing digital marketing strategy.
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RESULTS

The Retreat’s ad engagement went up by 469% and their conversions had an increase of 144%
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[su_pullquote align=”right”]“I felt like we had a lot of good communication, and that was a big difference from the other guys. 8 Signal helped me understand the process better and gave me faith that they could get it done. As time went on, my faith and trust went up. What 8 Signal is doing for me on an ongoing basis is really, really good. What sets them apart is that they are always improving and adapting. Whatever my business needs, they make it happen.”

The Retreat

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On August 22, 2015, Ceci and I (mostly Ceci) delivered baby #5 at The Retreat. Lynn Arnold has created an amazing birth center in El Paso. Lynn helped deliver Joaquin, and 8 Signal has been helping deliver the marketing message for The Retreat Birth Center.

What would you do if you had a fully staffed marketing department you could lean on? For now, you can live vicariously through The Retreat Birth Center.

Before working with 8 Signal, Lynn Arnold from The Retreat Birth Center in El Paso had her fingers crossed in the hopes of not having to deal with another bad experience. “I had horrible experiences with other web developers, one local and one national company. Was I going to get that negative experience one more time?”

But Lynn’s hesitation didn’t last long. When the opportunity came to evaluate The Retreat’s marketing, 8 Signal kept good, open communication with Lynn, providing exceptional service, making sure their website had valuable content and was up and running without issues, and taking care of their digital marketing.

469%
Increase in click-through rate

144%
Increase in web conversions

[su_pullquote align=”left”]“I don’t have to think about the website and the advertising. I feel like we’ve really been able to meet optimization well. We are on target for where we need to be. Everything has moved fast and according to plan. A whole lot got done efficiently, quickly, and effectively by 8 Signal.”

The Retreat

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The Retreat delivers and needed someone that does too

Lynn Arnold of The Retreat Birth Center in El Paso is a master of her trade and she is amazing at delivering babies, but she was having a bad time dealing with marketing agencies that didn’t provide personalized care for her business and having some trouble incorporating technology into her business.

The Retreat needed an updated website that catered to their market, someone who could maintain their website, and a refreshing digital marketing strategy so that Lynn could focus on what she does best, her birth center. She decided on 8 Signal.

Thanks Lynn!

Are you happy with your website and digital marketing campaigns? If you’re not getting the results you want, it might be time to start re-evaluating your marketing strategy. Give us a call at (915) 227-4667 or fill out an online form to schedule a consultation with one of our experts.